The Conference is organized by the Panjin Industrial and Commercial Federation and Panjin Agricultural Development Group Co., Ltd. It aims to promote the “Red Beach No.1” Panjin Rice to consumers nationwide. “Red Beach No.1” rice is a high-quality rice launched by the Panjin Municipal People’s Government based on the principles of excellent variety, improved quality, brand building, value enhancement, and increased income for the people, following the concept of "seeds as the guide, resources as core, and key focus on branding". It represents a significant breakthrough in the field of rice.